Your product is sustainable, but your business isn’t

Got a great eco product but struggling to make sales? Looking for lifetime customers to grow your circular solution? Not sure how to share your planet-saving message?

I can fix that.

Grow Your Co. With My Copy

Selling sustainable stuff isn’t always easy.

You've got to:

  • Catch someone’s attention in a cluttered marketplace,
    all in 5 seconds or less (yes, seriously)
  • Convince customers to switch from something known
    to something new
  • Captivate hearts so people keep coming back—
    and turn all their friends into raving fans

Ticking those boxes takes more than the most eco-friendly product...

...or the prettiest renewable packaging...

...or even the cleverest logo (the one you dropped a grand on).

The market is full of eco brands that have those things but struggle to turn a profit.

What really puts the butts in the seats — and the bucks in the bank — is saying the right words at the right time.

Words that speak to your ideal customers on a soul level and make them click “buy now” ASAP.

Morgan Randall

Oh hey!

I'm Morgan,

(Mo if you’re feeling friendly) and that’s what I write.

As a content & copywriter for eco companies, I blend ink slinging with research-backed marketing strategy to create website copy, emails, blog posts, sales pages, and ad campaigns that clinch new customers and skyrocket your sales.

I put more green in your wallet
so you can put more green on the planet.

Work With Me

With me in your tool belt, you’ll wake up to sold-out product launches even if your sales have only been so-so.

Picture having...

62%+ increase in revenue in 12 months

1000%+ increase in social media-driven website trafc in 12 months

Articles that rank #1 on Google search result pages

I’ve gotten these results for others.
I can get them for you, too.

Morgan has been a pleasure to work with. We have had her work on a number of long-form content pieces for us and the results are always fantastic! The level of detail is great, pieces are always returned on time, and Morgan is always willing to work through any revisions that are needed. I can not be happier with the quality of content and we will continue to work with Morgan going forward. I'd highly recommend her if you are looking for a good writer!!
Cody Slingerland
Cody SlingerlandFounder & CMO, Jawfish Digital
Morgan has a true knack for balancing tone and content. She does her research—not only on her subjects—but on her clients too. The result? Content that fits seamlessly within our print and online platforms
Erin Greenwald
Erin Greenwald Editor-in-Chief, 64 Parishes
Morgan Randall understands that a good story starts with a question, not an assumption. She puts her curiosity in the driver's seat, chases down the best parts, and makes sure that people remain at the heart of her narratives. She's also efficient, hits deadlines, and works hard to make the unique accessible.
Brian Boyles
Brian BoylesExecutive Director, Massachusetts Humanities
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Here's how I do it:

1. Empathise

Like Research & Development, but with more hugging and high-fives. I listen to your current + ideal customers (and eavesdrop on the competition) to learn what words and marketing strategies are most likely to turn heads — and open wallets.

2. Speechify

As they say on MTV Cribs, “This is where the magic happens.” I whip up words that customers can’t help but keep thinking about, then lay them out in a wireframe. Say hello to copy and content that jumps of the page, every time.

3. Verify

You wouldn’t put your product on the market without testing it first. The same goes for my copy. I run each word through the wringer with user tests or A/B tests before ever pressing “publish”.

So tell me: What can I help you create?

I need
website copy 
that embodies the brand and grabs ideal customers by the heartstrings!

I need an
email sequence
that turns kinda interested folks into gotta-have-it-now customers!

I need a
sales page or ad campaign
that attracts new customers and drives sales for my product through the roof!

I need
blog posts
that teach ideal customers more about my product and establish my brand as an industry leader!

Need one (or some, or all) of these things? Click here.

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Ready to change the world?

© Morgan Randall 2020